Project Overview
From Ethiopia's coffee farms to the global market.
DAYE Bensa partnered with Mezo Production to create a documentary showcasing the company's coffee-farming journey, its commitment to quality, and the people behind one of Ethiopia's leading specialty coffee brands.
The film follows the cultivation process from farm to export while emphasizing sustainability, innovation, craftsmanship, and the rich heritage of Ethiopian coffee.
The Challenge
Authentic storytelling inside a working environment.
The project required capturing the authenticity of coffee production while balancing cinematic visuals with clear, informative storytelling. Interviews, farm activities, and operational footage also had to be coordinated within an active working environment without disrupting daily operations.
Creative Approach
Human stories supported by cinematic detail.
Our team developed a cinematic documentary combining breathtaking landscape imagery, intimate interviews, and detailed close-ups of the coffee-production process. We focused on the people, the beauty of the farms, and the craftsmanship behind every coffee bean to create an emotional and educational viewing experience.
Services Provided
A complete production workflow.
Mezo Production managed the project from initial creative development through production, post-production, and final delivery.
- Documentary Production
- Creative Direction
- Story Development
- Cinematography
- Drone Filming
- Interviews
- Sound Recording
- Video Editing
- Color Grading
- Sound Design
- Motion Graphics
- Final Delivery
Production Process
Research, field production, and a refined post workflow.
Production began with research and story development, followed by location planning and interview preparation. Our crew captured aerial footage, daily farming activities, processing facilities, and executive interviews. During post-production, we built a compelling narrative through editing, color grading, sound design, music, and motion graphics to deliver a polished documentary.
Final Result
A versatile brand film created for global audiences.
The completed documentary communicates DAYE Bensa's vision, values, and excellence in specialty coffee production. It serves as a powerful storytelling tool for international partners, customers, exhibitions, investors, and digital marketing platforms while strengthening the company's global image.
Watch the Documentary